PURPOSE

Circle Day is Squarespace Circle’s annual conference for designers, creatives, and developers building agencies on Squarespace. The event brings together thousands of partners from around the world for a day of inspiration, education, and connection, featuring product announcements, expert-led sessions, community-led conversations, and opportunities to engage directly with the Squarespace team. Circle Day celebrates the creativity, craftsmanship, and entrepreneurial spirit of the Squarespace partner ecosystem while deepening trust, knowledge-sharing, and long-term community engagement.

KEY WORK

🌎 Led end-to-end strategy and execution for a global partner conference serving a large, highly engaged community of creative professionals

📊 Defined the event’s core objectives, aligning programming and experience design with broader partner program and business goals

📣 Developed the content strategy, including session themes, formats, and speaker selection to balance product education, inspiration, and community connection

⏰ Managed timelines, workflows, and stakeholder communication to ensure on-time delivery across multiple workstreams

👯‍♀️ Oversaw speaker experience, including onboarding, preparation, and coordination

📈 Analyzed post-event engagement and feedback to identify insights, measure success, and inform future program improvements